Safety by Design: Sharing Good Practices | Global Anti-Scam Summit London 2025

Date of Event: 26–27 March 2025
Event: Global Anti-Scam Summit London 2025
This workshop focused on how leading organisations are building scam prevention directly into the design of digital products, payment systems, and telecom networks.
Edward Cunningham from Google presented Android’s latest safety features aimed at stopping scams that exploit screen-sharing and call-based manipulation. He walked through user interface changes, call-based restrictions, and notification blocking, all aimed at preventing fraud before it starts.
Melene Morsing of Sydbank shared Denmark’s layered response to rising investment fraud. From limiting online banking transfers to introducing a free citizen alert app and national biometric login systems, she detailed how cross-sector collaboration is driving results.
Niamh Lewis of G2 Risk Solutions explained how scam operators use transaction laundering to disguise scam payments behind legitimate-looking websites. She outlined how G2 maps scam networks and helps financial institutions cut off processing services for bad actors.
Eric Goautier from Orange closed the session by highlighting telco efforts to address scam threats from the infrastructure up—via open standards, SIM card security, legacy protocol hardening, and network monitoring. He called for more cross-industry data sharing and consumer education at every contact point.
Latest blogs & research
From Cyberattack to Scam: How Cybersecurity Protects Businesses and People
GASA Brazil experts discuss how cybersecurity, better data and cross-sector cooperation can prevent scams and disrupt criminal networks.
How Amazon Is Helping Consumers Verify Messages and Avoid Impersonation Scams
Explore how Amazon uses AI and outgoing communication records to verify suspicious messages and inform approaches to impersonation scam prevention.
Whoscall, GASA and Mastercard Release the 2026 Asia Scam Report: Hong Kong
More Than 80% of Hong Kong Respondents Encountered Scams; Phone Calls and SMS Remain the Leading Channels
Operation Serengeti III: How Collaboration Is Curbing Scams in Africa
INTERPOL’s Operation Serengeti III led to 1,462 arrests and recovered USD 105M+ across 21 countries. GASA was proud to support it as a partner.
71% of Adults Surveyed Across 13 Asian Markets Encountered Scams, with Estimated Losses of US$136.5 Billion
This study of 17,460 adults across 13 Asian markets shows that scam exposure is widespread, with 71% of participants encountering a scam in the past year. While 66% say they are confident in recognizing scams, 62% of those exposed went on to interact with a scammer. Ultimately, 9% lost money or personal information that led to financial loss, while only 4% reported a scam to the authorities. The findings highlight a significant gap between perceived scam awareness and real-world resilience.
3 Ways to Prevent Cross-Border Payment Scams in Mexico
Learn three ways financial institutions can prevent cross-border payment scams in Mexico through intelligence sharing, payee transparency and real-time analysis.
Accra Trust & Safety Workshop Turns Collaboration into Action Against Scams and Fraud in West Africa
GASA Africa Chapter and Google South Africa brought anti-fraud leaders together to strengthen cross-border cooperation and scam prevention.
State of Scams in Nigeria 2026: A Comparative Review Across Africa
Nigerian experts examine scam trends, technology, consumer protection and the need for stronger cross-sector collaboration.