of Philippine adults claim to have lost money to scams in the last 12 months.
Ing Wang
China and Singapore Lead, Customer Trust Ext. Relations
Amazon
Jeff Kuo
CEO
Gogolook
Kodchasorn Jaijam
Managing Director l
Gogolook Thailand
Panrawee Lee
Head of Risk
Visa
Rajeshpal Singh Sandhu
GASA Ambassador (Southeast Asia)
GASA
Vishal Patwari
Head of Risk, Regional Southeast Asia
Visa
Watee Powtong
General Legal Counsel
True Corporation
Brian Hanley
Director, Asia-Pacific Chapter
Jack Chan
Partnership Coordinator
Zsa Lacanilao
Marketing Coor
Jessica Chuah
Ambassador
Foundation members & partners
Trusted organisations across Thailand are uniting under GASA to take collective action against online scams.
Corporate members & partners
Supporting members & partners
Associated organisations
State of Scams in New Zealand - 2026
This study of 1,180 New Zealand adults shows that scam exposure remained steady, with 83% of participants saying they had encountered a scam, compared with 82% in 2025. While 73% say they are confident in recognizing scams, 44% of those who encountered one interacted with a scammer. Across all respondents, 8% lost money or shared personal information that led to financial loss, and 2% reported a scam to the authorities. Among victims, 60% said being scammed had a significant or moderate impact on their mental wellbeing, and 37% said they had lost money to scams more than once.
Report
Region - Asia-Pacific
State of Scams in Thailand - 2026
This study of 1,290 Thai adults shows that scam exposure increased, with 79% of participants encountering a scam in the past year, up from 72% in 2025. While 70% say they are confident in recognizing scams, 58% of those who encountered one interacted with a scammer. Across all respondents, 10% lost money or shared personal information that led to financial loss, and 4% reported a scam to the authorities. Among victims, 72% said the experience affected their mental wellbeing, and 60% said they had been scammed more than once.
Report
Region - Asia-Pacific
Chapter - Thailand
State of Scams in South Korea - 2026
This study of 1,090 South Korean adults shows that scam exposure increased, with 59% of participants encountering a scam in the past year, compared with 44% in 2025. While 65% say they are confident in recognizing scams, 44% of those exposed interacted with a scammer. Ultimately, 4% lost money or shared personal information that led to financial loss, with 2% reporting the scam to authorities. Among victims, 77% reported an impact on their mental wellbeing and 26% lost money to scams more than once.
Region - Asia-Pacific
State of Scams in Vietnam - 2026
This study of 1,250 Vietnamese adults shows that scam exposure is widespread, with 85% of participants encountering a scam in the past year, compared with 86% in 2025. While 55% say they are confident in recognizing scams, 75% of those exposed interacted with a scammer. Ultimately, 14% lost money or shared personal information that led to financial loss, with 7% reporting the scam to authorities. Among victims, 73% reported an impact on their mental wellbeing and 63% lost money to scams more than once.
Report
Region - Asia-Pacific