O Estado dos Golpes no Brasil: Como Virar o Jogo Contra as Fraudes

Date of Event:  13 November 2025
Event:  GASA Meet-Up

Scams are a fast-rising threat across Brazil, impacting millions of consumers and eroding confidence in digital services. With organised criminal groups adapting their tactics at speed, the scale and sophistication of fraud attempts continue to grow, heightening both financial and emotional harm for victims.

The latest GASA meet-up, The State of Scams in Brazil: How To Turn the Tide on Scams , hosted by the Global Anti-Scam Alliance (GASA) Brazil Chapter, explored new findings from the State of Scams in Brazil 2025 Report. The session brought together leaders from government, industry, and civil society to discuss how Brazil can strengthen prevention, reporting, public awareness, and cross-sector collaboration.

Read the Report – State of Scams in Brazil 2025

Speakers:

  • Renata Salvini, Director – GASA Brazil Chapter

  • Natalia Kuchar Lohn, Senior Corporate Counsel – Google

  • Marcia Netto, Founder and Chief Executive Officer – Silverguard

  • Rafael Fernandes, Prosecutor and Chief Planning Officer – Prosecution Office of the State of Minas Gerais

  • Sonia Mota, Senior Director – Nasdaq Verafin

Speakers examined key insights from the new research, which shows that 81 per cent of Brazilians encountered a scam attempt in the past year, facing an estimated 252 attempts per person. Seventy per cent reported falling victim, with younger adults among the most affected, while older victims experience the highest financial losses.

The conversation highlighted emotional impact as well as financial harm, with high levels of stress and reduced well-being reported by victims. Panellists discussed the rise of professionalised mule-account networks, the use of corporate entities for fraud, the growing role of artificial intelligence in both attacks and detection, and the challenges of underreporting due to low confidence that incidents will lead to meaningful action.

The discussion also underscored the need for integrated national responses. Speakers emphasised that combating scams requires coordinated action across platforms, financial institutions, government agencies, and enforcement bodies. Examples included behavioural-analysis technologies, data-consortium models, unified public-awareness campaigns, simplified reporting channels, and stronger collaboration between public authorities and private-sector partners.

Watch the full discussion below to learn how Brazil is strengthening its defences against scams.

Nov 14, 2025
2 minute read
Category
Research Video Topic - Fraud Research Industry - Financial Authorities Industry - Policy Makers Industry - Big Tech / Social Media Region - Latin America Chapter - Brazil
Written by
Global Anti-Scam Alliance (GASA)
Global Anti-Scam Alliance (GASA)
Share article

Latest blogs & research

Do ataque ao golpe como a cibersegurança protege empresas e pessoas

From Cyberattack to Scam: How Cybersecurity Protects Businesses and People

GASA Brazil experts discuss how cybersecurity, better data and cross-sector cooperation can prevent scams and disrupt criminal networks.

Best Practices Topic - Fraud Prevention Video Topic - Scam Detection
How Amazon Uses AI to Help Consumers Verify Suspicious Messages

How Amazon Is Helping Consumers Verify Messages and Avoid Impersonation Scams

Explore how Amazon uses AI and outgoing communication records to verify suspicious messages and inform approaches to impersonation scam prevention.

Best Practices Topic - Scam Reporting Region - Global Topic - Scam Detection
state of scams in hong kong 2026

Whoscall, GASA and Mastercard Release the 2026 Asia Scam Report: Hong Kong

More Than 80% of Hong Kong Respondents Encountered Scams; Phone Calls and SMS Remain the Leading Channels

Research Scam Trends Topic - Fraud Research Region - Asia-Pacific
Operation Serengeti III: How Collaboration Is Curbing Scams in Africa

Operation Serengeti III: How Collaboration Is Curbing Scams in Africa

INTERPOL’s Operation Serengeti III led to 1,462 arrests and recovered USD 105M+ across 21 countries. GASA was proud to support it as a partner.

Research News Topic - Scam Reporting Topic - Fraud Prevention
State of Scams in Asia - 2026 Report

71% of Adults Surveyed Across 13 Asian Markets Encountered Scams, with Estimated Losses of US$136.5 Billion

This study of 17,460 adults across 13 Asian markets shows that scam exposure is widespread, with 71% of participants encountering a scam in the past year. While 66% say they are confident in recognizing scams, 62% of those exposed went on to interact with a scammer. Ultimately, 9% lost money or personal information that led to financial loss, while only 4% reported a scam to the authorities. The findings highlight a significant gap between perceived scam awareness and real-world resilience.

Report News Scam Trends Topic - Fraud Research
3 Ways to Prevent Cross-Border Payment Scams in Mexico

3 Ways to Prevent Cross-Border Payment Scams in Mexico

Learn three ways financial institutions can prevent cross-border payment scams in Mexico through intelligence sharing, payee transparency and real-time analysis.

Best Practices Scam Trends Topic - Fraud Research Industry - Financial Authorities
GASA Africa Chapter & Google South Africa Trust & Safety Workshop

Accra Trust & Safety Workshop Turns Collaboration into Action Against Scams and Fraud in West Africa

GASA Africa Chapter and Google South Africa brought anti-fraud leaders together to strengthen cross-border cooperation and scam prevention.

News Topic - Fraud Prevention Topic - Data Sharing Topic - Scam Detection
State of Scams in Nigeria 2026: A Comparative Review Across Africa

State of Scams in Nigeria 2026: A Comparative Review Across Africa

Nigerian experts examine scam trends, technology, consumer protection and the need for stronger cross-sector collaboration.

Research Best Practices Industry - National Cyber Security Centers (NCSCs) Topic - Scam Reporting