Fraudsters target 1-in-5 Danish citizens to scam US$2.82 billion in 12 months

GASA & BioCatch research finds ”scammers are enhancing their methods” against Denmark

Image

In a joint initiative by the Global Anti-Scam Alliance (GASA) , BioCatch , and Punktum dk , the annual State of Scams in Denmark 2024 report  has been unveiled, shedding light on the persistence and evolution of scam activities affecting Danish citizens. The economic repercussions are startling, with scams siphoning off US$2.82 billion—equivalent to 0.7% of the nation's GDP. This represents a significant 62% leap from the previous year, prompting an urgent reassessment of anti-scam strategies. "When we examine the financial loss coupled with an 86% rate of non-reporting, the urgency for comprehensive solutions becomes crystal clear," said GASA Managing Director, Jorij Abraham.

Frequency of scams experiences drops, but overall fraud is up

The GASA research team of Jorij Abraham , Sam Rogers , Clement Njoki , and James Greening , with support from academics from the University of Twente, have again analyzed the complex nature of the scamming world in Denmark. This time the scope of the survey has expanded to cover new emerging threats, such as AI and money mules. Of increasing concern, the team discovered a decline in the Danish population's confidence in recognizing scams.

"A 3% dip in confidence is more than a statistic; it's a signal that scammers are enhancing their methods," says Abraham. Despite this, there's a silver lining with a 23% decrease in the frequency of scam encounters on a monthly basis. However, the broader perspective reveals an overall 41% increase in scam encounters over the last year, indicative of a deep-rooted issue.

Emails and texts/SMS messages remain the favored channels for scam attempts, exploiting trusted platforms like Facebook and Gmail. The prevalence of such platforms calls for heightened vigilance and a push for advanced cybersecurity measures. Not to be overlooked is the profound emotional impact of scams, with 38% of Danish victims reporting significant emotional distress, underscoring the need for victim support systems alongside preventative measures.

Anti-fraud tech takes the frontline in the defense of Danish citizens

Gareth Williams of BioCatch highlights the role of cutting-edge technology in fraud detection. "Analyzing over 3,000 different behavior patterns and cognitive signals allows us to pinpoint anomalies indicative of fraudulent activity," explains Williams. He advocates for a "risk-based approach using modern technology," which balances security with convenience, thereby empowering consumers to stay a step ahead of scammers.

Jakob Bring Truelsen and Kristian Hansen of Punktum dk share their mission's evolution from operational functionality to enhancing user safety within the .dk domain. The launch of Tjekpånettet.dk in August 2023, developed with GASA, stands as a testament to successful collaborations and the importance of digital literacy. "Our platform has conducted 280,000 checks by March 2024, which illuminates the effectiveness of proactive digital defense tools in empowering users against the scourge of scams," Truelsen states.

Shaping the Future: A Call for Coordinated Action

The report concludes with a strong call to action for individuals, government bodies, law enforcement, financial institutions, and cybersecurity experts. For individuals, embracing skepticism and leveraging digital literacy can dramatically reduce susceptibility to scams. Law enforcement and government agencies are encouraged to amplify their joint efforts on a domestic and international scale to dismantle scam networks.

Financial institutions and cybersecurity entities are called upon to innovate with AI and machine learning for real-time fraud detection, while visible reporting channels and public campaigns are essential to bolster reporting rates and underscore their role in combating scams.

Conclusion and Forward Outlook

The State of Scams in Denmark 2024 report is a rallying cry for a united front against scamming activities. With a multifaceted approach, the synergy of education, technological advancement, and robust reporting infrastructure, Denmark seeks to not only mitigate the current challenges but also set a global benchmark in anti-scam strategies.

Download The State of Scams in Denmark 2024, and other GASA research here: https://www.gasa.org/research

Apr 18, 2024
4 minute read
Category
News
Written by
Global Anti-Scam Alliance (GASA)
Global Anti-Scam Alliance (GASA)
Share article

Latest blogs & research

GASA Africa Chapter & Google South Africa Trust & Safety Workshop

Accra Trust & Safety Workshop Turns Collaboration into Action Against Scams and Fraud in West Africa

GASA Africa Chapter and Google South Africa brought anti-fraud leaders together to strengthen cross-border cooperation and scam prevention.

News Topic - Fraud Prevention Topic - Data Sharing Topic - Scam Detection
State of Scams in Nigeria 2026: A Comparative Review Across Africa

State of Scams in Nigeria 2026: A Comparative Review Across Africa

Nigerian experts examine scam trends, technology, consumer protection and the need for stronger cross-sector collaboration.

Research Best Practices Industry - National Cyber Security Centers (NCSCs) Topic - Scam Reporting
State of Scams in Denmark - 2026 Report

Nearly three in four Danish adults encountered scams as estimated losses reach DKK 10.1 billion

New State of Scams Denmark 2026 report finds scam exposure is rising, while victims face repeated financial and emotional harm.

Research Region - Europe Scam Trends Topic - Fraud Research
State of Scams in the Philippines - 2026 Report

Building a More Trusted Digital Philippines: New Report Underscores the Need for Collective Action as Scam Exposure Continues to Rise

GASA’s State of Scams in the Philippines 2026 Report, in collaboration with Mastercard and Gogolook, highlights the growing scale of the scam challenge in the Philippines.

Research Scam Trends Topic - Fraud Research Industry - Financial Authorities
Relive the Global Anti-Scam Summit America 2026

Global Anti-Scam Summit America 2026: Highlights, Insights and Resources

Explore GASS America 2026 highlights and insights, with the Summit summary, photos, presentation slides, transcripts and session recordings from San Francisco.

Research News Best Practices Industry - National Cyber Security Centers (NCSCs)
State of Scams in Kenya 2026: A Comparative Review Across Africa

State of Scams in Kenya 2026: A Comparative Review Across Africa

Kenyan experts examine scam trends, data sharing, digital trust and the need for stronger cross-sector prevention.

Research Best Practices Industry - National Cyber Security Centers (NCSCs) Topic - Scam Reporting
State of Scams in South Africa 2026 Report: A Comparative Review of Scam Trends Across Africa

State of Scams in South Africa 2026: A Comparative Review Across Africa

South African experts examine scam trends, AI, consumer protection and the need for stronger cross-sector collaboration.

Research Topic - Scam Reporting Video Scam Trends
State of Scams in Japan - 2026 Report

More than one in five adults in Japan encountered scams in the past year

New State of Scams Japan 2026 report examines how scams are reaching consumers and where stronger prevention and collaboration can make a difference

Research Scam Trends Topic - Fraud Research Region - Asia-Pacific