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Introducing the Scam Footprint Initiative

Forging a Path to Fraud Net Zero

Building a Scam-Resilient Future

The digital world is constantly evolving, bringing with it new opportunities for innovation and connection. However, alongside these advancements comes the ever-present threat of online scams and fraud. To address this pressing issue, we are excited to introduce the Scam Footprint Initiative.

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The Scam Footprint Initiative is a collaborative effort involving industry experts, government bodies, financial institutions and technology providers, with the aim to tackle the global scourge of online scams through a unified approach.

Why do we Need the Scam Footprint Initiative?

At the heart of the scam footprint initiative lies a commitment to uncovering the hidden trails left by fraudsters, analysing their patterns and devising strategies to mitigate their impact. By shining a light on the scam footprint, we empower organisations to proactively combat fraud, protect consumers and fortify the digital ecosystem against malicious actors.

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  1. Unified Approach: By bringing together stakeholders from various sectors, we can pool resources, share knowledge and develop innovative strategies to combat online scams effectively.

  2. Measuring Impact: Understanding the scale and impact of online scams is crucial for devising targeted interventions. The Scam Footprint Initiative will provide a framework for measuring and analysing the prevalence of scams across different industries.

  3. Driving Action: Armed with insights from the Scam Footprint Initiative, organisations can take proactive steps to mitigate their involvement in scams, protecting both consumers and their own reputation.

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As we embark on this journey, we invite feedback and collaboration from all stakeholders. Together, we can create a safer digital environment for everyone.

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Stay tuned for the release of the final Scam Footprint Consultation Paper at the Global Anti-Scam Summit Europe in Brussels on 24th & 25th of June, 2024. In the meantime, download the consultation paper, learn more about Feedzai, or access more GASA reports using the buttons below.

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© Global Anti Scam Alliance (GASA)

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